External (backlinks) analysis

Greetings, my dear readers. Dear in every sense of the word :-). And now let's ask this question together, with the constant updating of algorithms and improvement of search results - what is the task of search engines? 

Yes, you're right. They can have only one task - to improve the results and minimize the impact of manipulation by seo-specialists. Via backlink management software you can control it.

The year 2021 is coming soon, which means that the most interesting things are just ahead. So you have to take care not only of internal optimization, but also external optimization. Without thinking for a long time, I decided that I should definitely write an article "Analysis of external (backlinks)".

After all, in essence, each page in the ranking should:

Respond to its title as fully as possible;

• have internal weight;
• have external weight;
• have external weight of the domain;
• High ctr and low refusals. Target-10-15%.

It is known that seo-specialists have learned how to manipulate internal and external weight. And now more and more search engines began to think about the last item. It is he who allows you to understand "whether this page is interesting to users or not", so in the future 2017-2018 should pay maximum attention to the content.

But we should not forget that the link was and will play a strong role in the ranking. And our task is to learn how to analyze the external links to the site.

What we need to analyze backlinks:

• Add the site to Google and Yandex webmaster. Details here;
• Check whether search engines have no claims to our link mass;
• Go to https://goo.gl/Ul21gr. Select the backlinks section and collect the maximum number of backlinks;
• Then you will need to analyze the link profile of your domain, namely the anchor list. For this you can use serpstat.com/?ref=9847
• Then go to checktrust.ru and there pour all the links that could be collected from xtool.ru. When choosing filters should take into account such factors (attendance, AGS, spam, TIC). All donors who fell under the ACS should be removed. There are 2 options (write to the owner of the site and he will answer you, or score this process). It is desirable with highly spammed and which have low attendance - also give up.
• In Google you can use www.google.com/webmasters/tools/disavow-links-main, but it is desirable to remove all bad links, as Yandex has no analogue, and it will still allow you to remove the bad donor from the database. And then work on the link mass, taking into account the recommendations.
• Still can look at the service from megaindex, but unfortunately does not have a complete database, but for a general idea can be used. The site is available at https://ru.megaindex.com/backlinks/?sort=desc&sort_by=domain_rank, where the main feature is that the service will show where it thinks the seo-links and organic.
• Once you have cleaned the base you need to send pages for reindexing and already follow the search base. Do not forget that you should pay attention to social factors (likes from fb, vk and other social networks). This allows you to show readers interested in the page.

I hope I was able to answer your questions in as much detail as possible. I would especially appreciate it if you could share this article on social networks.